UX or user experience is now probably one of the important factors that determine whether a website or app is going to have amazing success or not. Besides the fact that a website must always be visually appealing for users, it’s also important to have a well-designed interface that stimulates visitors to engage and browse through its content.
Microinteractions are one of the hottest Figma trends in 2025 and play a vital role in the user experience because they represent an important step to significantly better the entire navigation. When used with other important website elements, microinteractions can make a subtle but important difference.
If we speak about digital interfaces, micro-interactions represent the small feature that is attached to a principal feature to make it more visually appealing and easy to understand for users.
They are attached to send status updates or even changes, or send hints to improve the whole experience without interrupting it.
Similar to animations in UI design, even if users think that these microinteractions are implemented in the UX design just to look visually appealing, the reality says otherwise. In fact, they have multiple purposes that are essential in the navigation experience of the website or app.
- Provide direct feedback - due to its nature, a microinteraction can indicate to users if the form has been completed correctly, or if the button has been clicked.
- Improve the brand personality - microinteractions that are well integrated into the design, can subtly show the brand’s tone and personality, similar to animation.
- Guide users through the website - even the most subtle animation has the power to guide users to certain elements to make the whole experience easier. Also, animations such as pulsing icons or swipes can give instructions to users without making the design seem overwhelming.
The button hover effect is implemented to assist the hovering actions of users and changes the color or grows the button to show whether it can be clicked or not. They significantly improve the user experience because they provide real-time visual feedback and guide at the same time all user’s.
Let’s review some of the most common types of button hover effects:
- Color Change: probably the simplest and the most used Figma button hover effect, color change does exactly what the name says - it changes the color of a button when the user glides over it. Even if it’s not a drastic change, this subtle feature is able to reassure the user that the button is indeed clickable.
- Shadows or Depth Effects: Increasing the depth or just adding a shadow can create a 3D effect for the button, making it more touchable. This fine effect can imitate the traditional button presses and gives users proper responsiveness.
- Scaling Effects: scaling effects have the role of shrinking or enlarging a button when a user glides over it, in order to make it more dynamic. When they are implemented along with smooth animation or transitions in Figma, the scaling effect transforms a simple button into an interactive one without being overwhelming when navigating.
- Icon Changes: Some designs have icons or text that change when users glide over them. A “submit” button changes usually when it is hovered over into “sending...” to show users what the next step of the process is.
1. Make sure that they are subtle and smooth
Nobody wants button hover effects that will distract users from the main webpage or app activity. It’s important to use subtle animations that seem natural and well-integrated into the overall website or app interface.
2. Maintain consistency with branding elements
All the hover effects should match the website or app design along with the branding elements. It’s important to maintain the same colors or elements throughout the design to avoid confusing users. Choose a limited color range and implement it across all hover effects or animations.
3. Prioritize the accessibility
When designing hover effects, it’s important to put accessibility first, because some users might have different sensitivities to various animations.
Keep in mind that even if they seem small, microinteractions play a vital role in the overall UX design. They can keep users engaged, make the website or app interface responsive, and create a visually appealing design. You can also check out the best examples of button hover effects to try in 2025.
Don’t forget - the implementation of microinteractions in a future project can elevate your design and make it more appreciated by users.
We at uinkits understand the importance of great user experiences and creating amazing UI designs. That’s why we’ve developed a Figma UI Kit with design components that include these essential UI elements that enable you to design intuitive and user-friendly interfaces effortlessly.
“You press the button, we do the rest.” – Kodak.
Inspired by this iconic tagline from Kodak, we believe in simplifying the design process for you. Our Figma UI Kit, uinkits, is a complete design system with UI components that allows you, as a UI UX designer, to create your products as quickly as pressing a button.
Our design system includes UI components, icons, variables, cards, buttons and everything you need for your design process. All you have to do is take your UI design component needed, and you’re ready to use it in your designs!
